With the new year comes new beginnings. When the clock hits midnight, it’s time to put the past year behind you and focus your attention on the upcoming twelve months. When the MOVA Globe was launched in 2004,it was uncertain how they would be received by the public and where the company would be in five years, let alone twelve.
Nevertheless, here at MOVA International, each year we have strived to take that next step, to go above and beyond. Since launching to the market, our MOVA Creations have undergone great expansion, with new collections such as MOVA Space, new designs like the award-winning Cassini Terrestrial, and our newest creation, the MOVA Cube.
Product expansion only encompasses part of the transformation of the company as a whole; we’ve expanded our team, moved into a larger warehouse in Southern California, won numerous awards, and added thousands of retailers as MOVA Partners worldwide.
With that being said, we’d like to share with you our New Year’s Resolutions for 2016. It’s our goal to continue adding inspiration to your lives through our products and service, and we thank you in advance for you continued support as we enter the New Year.
Launch new designs and new products
New additions to MOVA Collections in 2015 were highlighted by the award-winning Cassini Terrestrial in White and the stunning Home for the Holidays by Andy Russell. It was an exciting year for our product line and we couldn’t be happier with our new creations’ reception. In 2016, we’re not taking any breaks. Whether it’s adding to our existing collections or bringing you something completely new, our goal is to offer you even more designs and products – can anyone say Death Star MOVA Globe? Stay tuned, changes both big and small (Hint. Hint.) are coming in 2016.
Increase our entire online following
The growth in our MOVA Creations’ successes has allowed us to increase our online brand presence, particularly through social media. Additionally, our new and inviting corporate website gives us the opportunity to share our journey with you through lifestyle video and photography, giveaways and contests, and fun company news on our new blog. In today’s digital age, we understand the importance of a strong online presence, and this year we aim to make MOVA the go-to online brand in our industry. Of course, we cannot do this without your help. In other words, like, share, and spread the word!
Exceed expectations at all tradeshows, old and new
In 2015, we made a conscious effort to increase our brand exposure through business-to-business tradeshows. From New York to Los Angeles, Paris to Hong Kong, and many more, we garnered a lot of attention and secured partnerships with an endless number of retailers. As the manufacturer for products that are primarily visual, it’s imperative for us to showcase our creations in person. Thus, in 2016, we’ll be exhibiting at many shows around the world, including several for the very first time. Our goal is to exceed all expectations in order to take a big leap towards MOVA becoming a household brand. We look forward to sharing our travels with you and updating you on our progress from city to city.
Stretch our reach to more brick and mortar retailers
Even with the digital boom of the past two decades, we pride ourselves in supporting the backbone of America: brick and mortar, independent retailers. These gift shops, boutiques, and galleries provide so much for not just the economy, but their local communities. It’s only fitting that we offer our creations through them, which benefits everyone – us, the retailers, and their customers. That’s why we call our resellers our “partners” – we work diligently with them to maintain a fulfilling partnership so they in turn can continue serving their communities. While our products became standout items in many new retailers in 2015, it’s our mission to stretch our reach to far more stores worldwide.